Meaning. Ownership. Freedom. Every Friday.
Build something that belongs to you.
Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.
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The Best Marketing Is Not About You
If you want to win in marketing, involve others in the experience (without asking for anything in return).
Fitting In Is Overrated
Not sure why, but I was thinking about my junior high school choir the other day. We were about as good as you’d expect. The goal, it seemed, was to blend in with each other and actually finish a song. Low standards, but necessary. There was one boy in our group who...
The Free Book That Changed My Life
I downloaded a free book over 20 years ago. It helped me start and build a business. I’m trying to return the favor.


