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Joe Pulizzi’s The Tilt is a weekly Friday newsletter about meaning, ownership, freedom, AI, and building something real on your terms.
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YouTuber Kimberly Foster Avoids Sponsor Deals to Keep Content Authentic
For Harriet celebrates the fullness of Black womanhood. Its creator earns $25K a month, telling those stories on YouTube and Patreon.
Lack of Authenticity Can Be Bad Business for Content Creators
Many content creators make their business all about them. But that personal tilt can have unintended consequences. Are you ready to handle that?
Mother-Daughter Instagram Content Creators Turn Page into $400K Business
Mom-and-daughter Instagram creators evolve account into Crowded Kitchen, attracting 200K followers and brands eager to work with them.


