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You’ve stepped out of your house for a run around the neighborhood. Half an hour passes and you check your smart fitness watch and are pleasantly surprised to find that you’ve achieved more mileage than usual for that amount of time. Smiling, you head home...
We all know that good word-of-mouth is integral to the success of a business. I bet the last time you tried out a new restaurant, you did it on the recommendation of a friend—or maybe you just checked the Yelp reviews. The 2015 “Nielsen Global Trust in...
Brand communities are making a comeback. Where companies once relied on their own message boards and communities to get their messages out, social media sites took over to a great degree--but now the tide is slowly turning the other way. According to Forrester's...