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Communication is one of the most fundamental elements of any business plan or strategy. Knowing how to leverage the different communication platforms at your disposal is key to making real connections with your audience. Whether the medium is your business' website, a...
Today, I want to talk to you about Instagram dogs (#dogstagram). “But this is the global content issue,” you’ll say. You’re right; it is. But what is more globally beloved than pets on social media? “Nothing” is the only acceptable...
Given the pace of technology innovation, marketers must consider how advanced tech could change a problem itself. Take parking for example. Consider how a connected city of the future with autonomous cars and greater ridesharing lessens the burden of requiring parking...