A flood of TikTok creator books hit shelves this fall. Publishers say they can be a good outlet for creators who talk about their food but don’t have the time to give the recipes. [Publishers Weekly]
Tilt Take: Think like Larry Canam. He and his son (David) wrote Milkshake Mondays, a consistently weekly feature on his channel with 6.7M followers. He didn’t throw in every recipe but pulled from his appointment video theme.
