Substack’s taking writers on its platforms and putting them in real life with events, such as pop-up readings and debates. It wants to deepen the connection between subscriber and creator. Right now, Substack is organizing and paying for its official events, and the creators are inviting their audiences. [Business Insider]



Tilt Take: Real-life interactions, whether a meetup, a seminar, or pop-up reading, go a long way in strengthening your relationship with the audience.